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Source: ArchDaily Global supply chains are moving closer to home. As companies rethink where they manufacture, source, and sell, Central America has quietly become one of the most compelling entry points into the Americas and Honduras sits at the center of that shift. But opportunity and execution are two different things. Entering the market the right way, from day one, is what separates a smooth launch from an expensive lesson. Why Honduras, and Why Now The case for Hondu

Pfizer, S.A. successfully overturned a first-instance judgment for unfair competition and avoided a multimillion-dollar damages award imposed by a Civil Court in Honduras. Case Overview On June 21, 2011, the Civil Court of First Instance of Francisco Morazán, Honduras, issued a judgment upholding an ordinary lawsuit for unfair competition and damages . The suit was filed by Laboratorios Stein, S.A. against Pfizer, S.A. (both domiciled in Costa Rica). The initial ruling orde